Genel

9
Jan

HolidayCheck Awards Do Not Reflect Turkey’s Potential

HolidayCheck Awards Do Not Reflect Turkey’s Potential Rewards are an important part of a country’s promotion efforts abroad. In parallels with online reputation management, online review sites like HolidayCheck and TripAdvisor becomes more important for hoteliers. More and more tourists are using those online sources to make the final decision about their holidays. HolidayCheck, the biggest online review portal for

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19
Dec

How Do The TripAdvisor Algorithm Changes Affect Hoteliers?

Founded as a modest startup above a pizza shop in Massachusetts in 2000, TripAdvisor, today is one of the biggest review platforms with more than 660 million reviews for not only hotels&restaurants, but also gas stations [1], health centers, bars and even fictional places like Hotel Transylvania [2] or Grand Budapest Hotel [3] from Wes Anderson’s movie with the same name. Since

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24
Nov

Google Hotel Ads is Now a Part of Google Ads (former Adwords)

Advertising Platform Google Hotel Ads is Now Available for All Users Starting on Google Maps platform in 2011 as Google Hotel Finder, Google Hotel Ads lets you display your hotels rates and availability on many Google platforms.  Be it on desktop or mobile, travelers will see your hotel advertisement when they are actively searching for online booking. You only get charged if

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